International Brand Onboarding in GCC
Launch, Register & Scale Your Brand in UAE & KSA
NoonGuru helps Korean and international brands enter the Middle East eCommerce market—from zero presence to full-scale sales.
We’ve partnered with 300+ global brands, enabling them to sell across leading GCC marketplaces without setting up a local company.
We manage everything from registration and compliance to listings, advertising, and retail expansion.
K-Culture
The global rise of K-pop and Korean dramas has driven worldwide interest in Korean culture. As a result, K-Beauty has become one of the fastest-growing and most influential trends in the global market.
K-Beauty
K-Beauty products are highly valued by Middle Eastern consumers for their strong quality-to-price ratio. Their use of natural ingredients, advanced formulations, and preventive skincare solutions aligns perfectly with the needs of the Middle East market.
Why NoonGuru ?
NoonGuru provides end-to-end, one-stop support for brands entering Middle Eastern marketplaces, especially Amazon UAE & KSA.
We manage everything—from VAT registration and product certification to full logistics from Korea to Dubai to FBA, including Importer of Record (IOR) services. Our team also ensures full compliance with local laws and regulations and supports your brand with effective, market-specific marketing strategies to drive sustainable growth in the Middle East.
✔ We have launched 300+ international brands in GCC
✔ You don’t need a UAE/KSA company or license
✔ We handle 100% compliance & registrations
✔ We manage everything from documents to sales growth
✔ We understand the Middle Eastern beauty buying culture
✔ Strong connections with major retailers & marketplaces
Core Services
01.
• Business Matching
NoonGuru provides comprehensive support starting with an in-depth analysis of your brand to ensure successful entry into online and offline distribution channels.
We connect brands with wholesale and retail buyers, link businesses to government support programs, and carefully review contracts to ensure a secure, efficient, and sustainable market entry in the Middle East.
02.
• Product Certification & Licensing
NoonGuru follows a structured process covering product review, certification guidance, and step-by-step registration.
All registrations are handled directly through our Dubai entity, with continuous post-approval management to ensure ongoing compliance.
03.
• Marketing
We deliver integrated marketing solutions designed to build brand awareness and drive sales.
Our services include social media marketing, influencer seeding, outdoor advertising, performance marketing, and Amazon & Google Ads management, ensuring strong visibility and measurable growth across all channels.
04.
• Transportation & Logistics
NoonGuru manages the entire logistics process for Middle East market entry.
We coordinate sea and air freight, handle customs clearance, manage last-mile delivery in Dubai, and support direct inbound shipping to Amazon FBA centers, ensuring safe, reliable, and efficient transportation at every stage.
“Experience Builds Expertise. Expertise Ensures Stability.”
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Suitable for cosmetics registration
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Applicable to food product registration
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Handled through EcomGuru’s Dubai local entity
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UAE VAT registration
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VAT refund applications
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Support via licensed local tax consultants
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Suitable for beauty devices
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Applicable to food products
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UAE Product Safety Certification under MoIAT
SNS Marketing
“Influencer Marketing Is Essential in the Middle East Beauty Market”
With advanced digital infrastructure and one of the highest smartphone penetration rates in the world, the UAE has a 99% social media usage rate.
Platforms such as Instagram and TikTok play a central role in product discovery and purchasing decisions, making local influencer marketing a necessity—not an option—for beauty brands entering the Middle East.
“Effective Social Media Advertising Starts with EcomGuru”
- Access to a pool of 500+ Middle East beauty influencers
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Direct delivery via Dubai-based 3PL
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Detailed campaign performance and influencer report
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Contracting and managing beauty influencers with 1M+ followers
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Trend analysis and strategic planning
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Viral-focused campaign execution and system support
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Arabic & English brand content strategy
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Casting local and Muslim models with on-site shoots
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Brand positioning based on Middle East beauty trends